Construction PM, built from the trades.
Rough-In Advisory is a one-person construction project management practice serving owners, franchisees, and small-format commercial clients who need someone in their corner who has actually done the work.
Trade first. PM second.
I came up through the trades. Six years as a journeyman electrician on major commercial and industrial sites, with carpentry, flooring, and other trade work filling out the rest of more than thirteen years on jobsites. I've worked as an electrician on a billion-dollar commercial project and on multiple half-billion-dollar industrial builds, where the consequences of a misread drawing or a missed coordination meeting were measured in weeks of delay and six-figure rework.
That experience shaped how I run projects today. Every choice on a build comes back to two things: what's actually going in the wall, and whether someone with a plan and a clipboard caught the issue before the trades showed up. Most of the time, no one did. That's the gap this practice was built to close.
Details matter. Plan the job right, run it right, close it out clean. No shortcuts. No surprises.
Direct, prepared, and accountable.
Read the drawings like a tradesman.
I came up through the trades, which means I read drawings the way someone who's had to build from them reads them, one line at a time, asking whether what's on paper can actually be installed in the space, on the schedule, for the budget. Most of what goes wrong on a rollout is visible in the drawings weeks before it becomes a change order.
Speak the trade language fluently.
When a landlord's broker tells your team the existing service "should be plenty," I know exactly what that sentence is worth, and I know the questions that turn it into a written answer before a lease gets signed. Electrical is where most of these problems get buried, and it's the area I know cold.
Plan proper. Run it tight.
Most franchise tenants discover electrical, plumbing, or HVAC capacity problems after the ink dries, right about the time the upgrade cost lands on their side of the table. I review letters of intent, work letters, and delivery conditions before signing, push back on vague language, and make sure what the landlord is actually delivering matches what your concept actually needs.
Cut no corners. Ever.
I do things right, every time, no exceptions. The construction industry runs on shortcuts that look fine on day one and become problems on day ninety. My job is to be the one in the room who refuses to take them, and who has the trade depth to explain why, in writing, when someone pushes back.
Background & certifications.
- Engineering Construction Project Management Certificate
- Journeyman Electrician
- Construction Project Management
- Commercial & Industrial Construction
- Multi-Trade Field Experience
Want to talk through a project?
Discovery calls are free. Bring a site, a lease, a drawing set, or just a problem you're trying to think through.